Expand Your Creative Service Offering
Creative and branding agencies are well-positioned to move beyond project-based design work into scalable, technology-driven content services. By incorporating AI production tools, you can add repeatable monthly retainers to your business model, creating more predictable revenue streams. This involves packaging services like presenter-video production or animated explainers, which meet a consistent client need for fresh marketing, training, and communication assets.
The core proposition for your clients is access to a continuous supply of high-quality, on-brand content without the logistical overhead of traditional production. For your agency, it means establishing a new type of client relationship based on ongoing delivery, managed through platforms designed for efficiency. This approach complements your strategic and creative expertise by adding a robust, production-focused service layer that deepens client engagement and value.
Production-Ready Tools for Creative Services
AutoThink provides concrete tools that you can package and deliver today. AutoPersonify allows you to create digital twins of your clients' key personnel, enabling the rapid production of presenter videos for campaigns, internal communications, and training modules. The platform is designed for agency use, with consent management built into the workflow.
AutoScribble transforms client documents, briefs, and source material into professional animated explainer videos. This is an effective way to turn static assets into engaging content for websites, social media, and sales presentations. The tool is built to support agency workflows, allowing you to manage multiple client projects. Both products enable you to build a structured, efficient production process for video content, offered as a managed agency service.
Agency Delivery and Management Models
Our tools are designed to be delivered by agencies as a managed service. The typical model involves an initial setup project, such as creating a client's digital twin, followed by a monthly retainer for ongoing content creation. Your agency manages the client relationship, project scope, and creative direction, using AutoThink's platform as your production engine. Agency-specific features like workspaces are available to help you manage multiple clients.
This 'deliver' model means you are not simply referring business or implementing a tool for the client to use themselves. You are actively running a service, owning the output, and billing for the value you create. Custom branding of the service you offer your clients can be discussed on a product-by-product basis, allowing you to integrate these new capabilities into your existing brand.
Example Engagement: Digital Twin Video Service
Consider an engagement with a corporate client who needs to produce monthly training videos. Your agency would propose a 'Managed Digital Presenter Service'. The initial phase is a fixed-fee project to create a digital twin of their lead trainer using AutoPersonify. This involves working with the client to gather the required assets and secure explicit consent. Your team manages this entire onboarding process.
Once the twin is created, you move the client onto a monthly retainer. Each month, the client provides the scripts for their training modules. Your team uses AutoPersonify to generate the presenter videos, performs a quality check, and delivers the finished assets. You bill a recurring monthly fee for this production and management work. This transforms a one-off creative task into a predictable, long-term revenue stream for your agency.
Planned Tools for Creative Fulfilment and Outreach
AutoThink is developing further tools to support creative agencies. Nippy Brands is a planned creative-fulfilment service, designed to provide reliable design and copywriting capacity to help you scale delivery without increasing permanent headcount. For agencies involved in influencer marketing, AutoSocials is a planned platform for creator discovery, contact, and collaboration workflows.
We are also developing Best Proposals, a tool intended for your own agency's use. It aims to help standardise your proposal process and provide visibility after a proposal has been sent. These products are currently in development. We invite agencies to register their interest to join the conversation and help shape tools that solve real-world operational challenges.
Discuss Your Agency's Objectives
The most effective way to understand how these tools can fit your business is to discuss your specific context. A conversation allows us to explore the types of clients you serve, your commercial objectives, and the operational practicalities of adding new services. We can walk through the capabilities of our live products and provide insight into the problems our planned tools are designed to address. Contact us to schedule a discussion about your agency's use case.