The Service: Repeatable Presenter Video Production
Many clients require a regular flow of presenter-led video for social media, market updates, internal communications or training modules. The logistics of scheduling key personnel for frequent video shoots can be a significant operational bottleneck, creating delays and inconsistency. As an agency, you can address this directly by offering a managed service that produces this content on a predictable schedule, using a client-approved digital twin.
This service creates a new, recurring revenue stream built on a concrete deliverable. Your client provides the objectives and scripts; your agency manages the technical production and delivery of finished video assets. It transforms a complex, ad-hoc process into a streamlined monthly retainer. You become the solution for delivering professional video at the pace the client's marketing or human resources functions require, strengthening your position as a strategic partner.
How AutoPersonify Delivers the Service
AutoPersonify is a web application for creating and using digital twins to produce presenter-led video content. The process begins with an initial capture session with the client's chosen individual, where their likeness and voice are recorded with their explicit consent. AutoPersonify uses this data to build the digital twin. The platform provides dedicated agency workspaces, allowing you to manage multiple client twins securely from a single, central account, simplifying your operations.
Once a twin is established and approved, your agency can generate new videos by supplying text-based scripts to the platform. The software renders a video of the digital twin delivering the script according to the inputs. This workflow separates the content strategy—writing the script—from the logistical challenge of recording. It allows for rapid, repeatable and consistent production of new presenter videos for any client campaign or internal requirement.
Service Structure: Setup and Ongoing Management
A logical way to structure this service is with two distinct phases: a one-time setup project and an ongoing management retainer. The setup phase involves consulting with the client to select the right person, managing the informed consent process, and overseeing the initial data capture required to create the digital twin within AutoPersonify. This phase is typically billed as a fixed-price project and concludes when the client formally approves the twin for use.
The ongoing management phase forms the basis of your monthly retainer. In this phase, your agency receives content briefs or finalised scripts from the client. Your team uses AutoPersonify to generate the videos, performs any required post-production work like adding brand graphics or subtitles, and delivers the final video files. This creates a predictable workflow for your team and a reliable, recurring revenue stream for your agency.
Illustrative Service Package: Managed Presenter Content
To illustrate how this can be structured, consider a monthly retainer service for a corporate client. This service would typically combine an initial, one-time setup project with an ongoing production agreement. This structure provides commercial clarity for the client and predictable income for your agency. The scope of the monthly deliverable—for example, the number of videos produced or the total minutes of footage—would be defined in the service-level agreement, allowing you to build tiered offerings based on client need.
Platform Access and Integration
AutoPersonify is a live web application, accessible directly through a browser without complex local installation. Its core function of producing videos does not require API integration, allowing your team to focus on client service and content quality rather than technical implementation. The inclusion of agency workspaces is designed to fit into your existing production workflows, making it straightforward to manage multiple client accounts efficiently and securely.
The ability to present this service to your clients under your agency's brand is a key commercial consideration. The potential for white-labelling or other custom branding arrangements is discussed on a product-by-product basis. We can explore the specific requirements for your agency and your clients during our initial conversation to determine the most suitable approach.
Discuss Your Agency's Use Case
If you see a clear opportunity to add managed AI presenter video production to your agency's portfolio, the next step is a direct conversation. We can walk you through the AutoPersonify platform, discuss the commercial model for agencies, and assess how it fits with your existing client base and operational capabilities. We focus on concrete applications and sustainable service models, not abstract technological claims. Contact us to schedule a call and explore how this could work for your business.