Stop paying per-location, per-month, for booking software that was cutting-edge in 2005. We'll build your own AI-powered wellness operating system — around your classes, your members and your competitive advantage.
The Argument
Mindbody, ClassPass, TeamUp, Glofox — all designed for the average studio. All charging monthly, per location, for a member experience that hasn't materially improved in a decade.
Your studio has a philosophy, a community, a class format. Your app, your booking flow, your membership tiers should reflect that — not a generic template shared with 60,000 other operators.
AI now makes a bespoke, branded, member-native operating system economical to own.
Software should adapt around your business — not the other way round.
Side by Side
Example Modules
Modules are illustrative. Your final platform is scoped around your specific business — nothing generic, nothing you don't need.
Timetables, capacity, waitlists, credits and no-show logic.
Contracts, direct debit, pauses, upgrades, cancellations.
iOS + Android, your brand, your flows — no white-label seams.
Trainer diaries, session packs, packages, expiry.
24/7 phone, WhatsApp and chat booking + enquiries.
Stripe, GoCardless, Apple Pay, deferred billing, deposits.
Attendance, LTV, churn risk, engagement per member.
Predicts churn, triggers personalised win-back journeys.
Onboarding, reactivation, referrals — email + SMS + WhatsApp.
Points, streaks, referrals and community leaderboards.
Company memberships, invoicing, HR system integration.
On-demand video, live-stream, hybrid class support.
Google, Trustpilot and social review capture.
Utilisation, retention cohorts, MRR, ARPU — live.
SEO-optimised, integrated timetable and booking.
Structured data + local + AI-answer optimisation.
QR / RFID / turnstile integration and 24/7 access logic.
Members, revenue, retention, class-fill — one screen.
The Shift
Capabilities that used to require £500k engineering budgets and 18-month timelines now ship in weeks. Your business gets an operating system that used to be reserved for enterprise — at a price a mid-market operator can justify.
24/7 conversational agents trained on your policies, pricing and history — resolving 40–70% of enquiries without a human.
Autonomous lead qualification, follow-up sequencing and quote generation — running while your team sleeps.
Natural-voice receptionists that book, triage and route calls with sub-second latency.
Ask your data anything. Dashboards that write themselves and narrate the story behind the numbers.
Contracts, quotes, invoices and reports drafted, formatted and dispatched — in seconds, not hours.
Multi-step processes orchestrated end-to-end across every tool you use — no more human relay.
Personalised product, service and next-best-action suggestions tuned to each customer signal.
Internal copilots that draft emails, summarise meetings and answer any operational question instantly.
Ongoing Platform
This is not a website project. It is not a one-off build. Your AI Operating System is a living platform — one you own outright and evolve continuously.
Every month, your team submits feature requests through a dedicated portal. Our engineers ship. New modules, new integrations, new AI capabilities — layered onto a foundation that already belongs to you.
Generic SaaS improves at the pace of its slowest customer. Yours improves at the pace of your ambition.
Who This Is For
This page is for studio, gym, spa and wellness operators with real member communities — who have outgrown generic booking software and understand that member experience is their moat.
FAQs
Yes. Every capability you rely on in Mindbody — plus the workflows it refuses to build — is engineered into your own AI Operating System. Most clients run in parallel for 4–8 weeks before switching off Mindbody completely.
Full migration is part of every engagement. We extract customers, transactions, history, files and configuration from Mindbody — validated, deduplicated and imported into your new platform with a signed-off reconciliation report.
Yes. Voice, SMS, WhatsApp, live chat and email — trained on your policies, tone and pricing. Typical deployments resolve 40–70% of inbound without a human.
Stripe, GoCardless, Worldpay, Adyen, Square, PayPal, direct bank feeds — all first-class citizens. We also build payment logic (deposits, deferred billing, split payments) that generic SaaS refuses to touch.
Twilio, MessageBird, WhatsApp Business API and the UK carriers are supported. Two-way conversations, automations and AI-drafted responses ship as standard.
This is the highest-ROI area. Invoicing, reconciliation, reporting, document drafting, follow-ups, chase sequences and internal approvals are typically 70–95% automated within 90 days of go-live.
Core platform: 8–14 weeks to production. First AI agents typically ship in weeks 4–6. From there, continuous monthly releases.
That is the point. Your platform is designed to evolve. Submit requests through the portal, agree scope, watch them ship. No renegotiation, no upsell tiers.
Next Step
A 45-minute conversation with our strategy team. We'll map the platform you'd own, what it would replace and what it would cost.
Book Strategy Session